It’s not what you think.
There’s nothing more draining than being in “fix it” energy.
That a low-level sense of:
Something is off… but I can’t quite tell what.
Things feel disjointed.
There are pieces that technically work.
Other parts that feel clunky or fragile.
And even when you sit down with good intentions to “clean things up,” it’s not clear what you’re actually cleaning and to what end.
So you reorganize.
You move things around behind the scenes.
You try to make it feel more coherent, more strategic, more solid.
But without a clear picture of what the business is meant to be doing as a whole, that fixing energy starts to turn restless.
Everything feels equally urgent.
Every decision carries weight.
And over time, it creates a really demoralizing loop:
My business is a mess.
I should have figured this out by now.
I should be beyond this.
That’s the part people don’t talk about.
How staying in fix-it mode for too long slowly erodes your self-trust.
One of the women I worked with lived in that loop for years.
Not because she wasn’t capable — but because she was trying to improve something she didn’t yet have context for.
Once we slowed everything down and looked at her business as a system, things shifted quickly.
We zoomed out to see the full customer journey and where the block actually was.
Where energy was leaking.
Where things were unsustainable by design.
Where effort wasn’t translating into results.
And suddenly, the “mess” wasn’t personal. It was informational.
She could see what was structural versus what was just uncomfortable.
What actually needed attention now — and what could wait.
What problems were worth solving — and which ones were just noise.
That’s when the exhaustion – and the “hot mess” identity she’d unknowingly adopted – lifted.
Not because everything was magically perfect, but because she finally knew what mattered.
If this feels familiar — that sense of pouring energy into fixes that don’t quite stick or make a difference — this helps you step back and see what’s actually asking for your attention.
That’s where I usually recommend starting: The Profit Reset.
It’s not about overhauling your business.
It’s about creating enough distance to see what’s really happening — so you’re no longer fixing in the dark.
→ You can explore the Profit Reset here
You don’t need to get everything together first.
You just need clarity about what actually deserves your energy so you can take action intentionally.
